PBL is a niche provider of assay solutions for academic and commercial markets.
Originally specializing in interferons, and known as PBL Interferon Source, the company expanded to cytokines, MAbs, PAbs, and related assay services. We were tasked with developing a logo and brand image around a new name, PBL Assay Science.
Brand identity system, product packaging design
Product literature, trade show graphics, photography
PRODUCT PACKAGING SYSTEM
We designed a product packaging system with a clean, scientific look-and-feel. The boxes are predominantly white with a colored wave across the perimeter. The artwork within this wave is customizable to different product groups.